Collaboration in Video Player Experience and Audio Platform area of the largest media and broadcast group in Latin America. In the Player team, I focus on designing for several products, such as Globoplay, G1, and Globoesporte. Including the creation of prototypes for all platforms and monitoring with developers to ensure that interactions and motion are correct. Involvement in projects for different kinds of interaction such as iOS, Android, Web, Smart TV, Roku, Android TV, Apple TV, and Chromecast. On the Audio Platform leadership with the Design team in order to create the Podcast Player for digital products such as Globoplay, G1, and Globoesporte.com, for mobile and desktop experience. Monitoring to follow Grupo Globo's guidelines and provide the best user experience.
Product Designer in the Partners area, working directly with Product Managers, Tech Leads, and developers. Responsible for designing and testing the best self-service solutions for more than 50.000 gyms and studios in more than 14 countries (Brazil, Latam, US, and Europe). Design leadership for Bookable Classes squad, such as the creation of the Livestream Classes platform, Class Schedule feature and Magic Set up Integration. Performance on Discovery and Delivery tasks Data analysis: Google Analytics, User Testing, and Fullstory User Search: Questionnaire and interviews remotely and in-person Usability test: Direct user observation User Journey: Blueprint and user journey mapping Design Sprint: Remote and face-to-face Information Architecture: Wireframe and site map Prototyping: Interface design and creation of navigable prototypes Interface design: desktop and mobile
Designer focused on usability and user interface. Responsible for improving the user experience in all company's service platforms. Expertise involves mapping all customer touch points, user journey, customer survey, usability testing, and high fidelity prototype. - User Research (Questionnaire and Interviews remotely and in person) - User Journey (Persona creation and user journey mapping) - Data Analytics with Google Analytics and Hotjar - Information Architecture (Wireframe and Sitemap) - Interface design and creation of navigable prototypes - Low and high fidelity prototype - Web and Mobile Interface Design - Direct User Observation (Usability Tests) - Agile Methodology - Microcopy
Leadership in the development of the Ancar Ivanhoe's new website, including Pain points mapping, data analysis, the definition of personas, site map, user flow, flowchart, wireframes design, creation of desktop and mobile interface, implementation of Hotjar, and high fidelity prototypes.
Responsible for User Interface and User Experience design. Experience with: Site map, flowchart, sketches, wireframe, personas, information architecture, and high fidelity prototypes. Also worked on a Branding project for the company "Lapa Serviços", which involved points of contact of the brand with its employees and customers mapping, visual identity development, iconography, brand guidelines, and brand book design. Content planning and visual identity creation for different client social networks.
- Elaboration of the thematic skin on facebook game aplication called "Macaco Velho" - Strategies to increase the number of players - Posts for social networks - Printed material