Project: Pfizer Collaborated with Pfizer CX/UX design team to define and design wireframes. The design had to work along with the Service Now templates, elements, and components with minimal customizations keeping the Pfizer look and feel. Designs were presented to Pfizer Stakeholders for approval. Final wireframes were reviewed by development teams for technical feasibility and LOE. Designed high-fidelity mockups for each screen, in both desktop and mobile responsive views. Project: Metaverse Wavespace Our multidisciplinary and multicultural team builds up experiences for potential customers and stakeholders in the immersive metaverse space. For this project, we use all tools and techniques in the UI and Visual design fields such as adobe suite, 3D modeling, and texturing tools. I was introduced to Vatom, which is the metaverse development tool preferred by the team.

Designed a farming industry web-based application that allows managing from cropping, inventory, and point of sale, until delivery. Our team conducted focus group interviews, card sorting ideas, and affinity maps to finally structure the information architecture. Then made several low-fidelity sketches to make important changes before moving to the final design stage. Finally moved to Figma and created interactive, high-fidelity prototypes, that helped the developer team to have a better insight, this was the more revealing stage, we identified many improving points and found the quickest, simple solutions that made more sense. Currently, this is in the developing stage, and I think is going to be a huge hit for managers and farm owners, they will have a better view of their business and help them make better decisions.

Our main product was to affiliate marketing PBNs and user behavior research, to create a clean visual style. It was CTA driven for generating conversions. Also designed client sites, using human-centered design focused on increasing leads and conversions for casinos, real estate, marketing, and other big industries.